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Fashion Week; Fashion Launches & Fashion Exclusives

9/24/2012

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The marketing calendar is a hectic whirl of events whether you are promoting a product or service. It seems as though the excitment of the Olympics and Para-Olympics has only just faded and already we're witnessing the fabulous extravagance of Fashion Weeks.

With two clients in the beauty and fashion sector, it has been a busy time.

Lumen Tights has just launched a children and young teen's hosiery section. With a number of lines from leading Italian designer, Fiore, children's tights have never looked so fashionable.  You can view the full range at Lumen Tights' website by clicking on the photo on the left.


To celebrate the addition of the new lines, they also snared an exclusive interview with Fiore. If you are interested in fashion, hosiery or the design process, please do read the interview in Lumen Tights' News Centre.

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Meanwhile, our clients at Beautiful magazine are already working on their next issue.

As the only magazine title dedicated to wigs, hair and beauty, their launch issue was warmly received. 10,000 free copies were distributed to the wig, hair and beauty market through salons, stores and shopping centres. Their stylish news articles combine the flair of a fashion magazine with carefully positioned advertising to create a high value publication for readers and advertisers. It's unsurprising there are such  high expectations and excitement around issue two.

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Photos used under Creative Commons from the russians are here, fontplaydotcom, shining.darkness, cmjcool, Michael Elleray, mastermaq, kelp1966, Ed Thomes Photography.com, Wielerpro.nl, mikebaird, auntjojo, tfengreen, craftivist collective, loop_oh, Annie Mole, vagueonthehow, Andrea Balzano
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